Custom Caller ID

Custom Caller ID | Mask Your Number and Display Another Number

Display your official business number on every outbound call. With Calilio’s Custom Caller ID, you can mask the phone numbers and control how your calls appear to the recipients. Showing a familiar local or branded caller ID improves answer rates and ensures consistent branding across all customer interactions.

Increase answer rates with recognizable caller IDs.
Hide your personal number and mask it with your business number.
Present a local identity in 100+ countries.
Maintain brand consistency across teams and campaigns.
custom caller ID feature icon for Calilio business phone system

Telephony Partner of 1000+ Businesses Worldwide

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Get a Virtual Phone Number and Control How You Appear on Every Call

With Calilio’s virtual number, you can customize your caller ID to match your target audience and build instant rapport. This simple setup helps you take control of your business presence and boost answer rates.

Your first US or Canadian number is free. Claim it today!

First Local Number Included Free!

Your first USA, Canada or UK local number is free upon account verification. Extra lines from just $2.00/month.

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Keep Your Existing Business Phone Number with Free Porting:

Seamlessly transfer your existing local, toll-free, or mobile numbers to Calilio with no porting fees. Our team handles the entire carrier switch for you.

Port your number
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How to Set Up a Custom Caller ID on Calilio?

You can add and verify caller IDs from your dashboard, then assign them to your business numbers for outbound calls. You can also use external numbers as your caller ID.

Step 1

Create your Calilio account and access the dashboard.

Step 2

Purchase a new virtual number or port your existing business number.

Step 3

From the Settings menu, select Caller ID.

Step 4

Click Add a new Caller ID and enter the number you want to use as your caller ID.

Step 5

Calilio will provide a 6-digit verification code.

Step 6

Enter the code when Calilio calls you on that number—the number will be added as your caller ID.

Step 7

Go to My Numbers from Settings and select the caller ID (number) you want the receiver to see.

Step 8

After that, the new caller ID will be displayed on all your outbound calls.

What is a Custom Caller ID?

A custom caller ID is a telephony feature that allows you to choose what phone number appears when making outbound calls. Instead of showing a personal line or random number, businesses can display their official local, mobile, or toll-free number.

With Calilio, you can assign caller IDs for teams, departments, or campaigns, ensuring every outbound call reflects your business identity.

illustration explaining what customer caller ID is for business callers

How Does Custom Caller ID Work?

When you make an outbound call, Calilio replaces your agent’s personal or default number with the custom caller ID you’ve assigned.

For example:

A sales rep calling prospects in New York can display your local New York number to increase pickup rates.

illustration showing how customer caller ID works in a business phone system

Who Can Create Custom Caller IDs?

law firm iconLaw Firm
insurance iconInsurance
nonprofits iconNonprofits
government iconGovernment
transportation and logistics iconTransportation & Logistics
marketing agencies iconMarketing Agencies
beauty and wellness center iconBeauty & Wellness center
event management iconEvent Management
media and entertainment iconMedia & Entertainment
veterinary and animal hospitals iconVeterinary & Animal Hospitals
saas business iconSaaS Businesses & Tech Companies
internet service provider iconInternet Service Provider
dental clinics and dentist iconDental Clinics & Dentist

Integrate Calilio with CRM Tools

Calilio integrates with your CRM and business tools to keep every interaction consistent and trackable. Every call made with a custom caller ID is logged with the displayed number.

Zapier

Automation

Pipedrive

CRM

Pabbly Connect

Automation

LeadHeed

LeadHeed

CRM

HubSpot

CRM

Salesforce

CRM

Mailchimp

Marketing

Crisp

Customer Support

Zendesk

Helpdesk

Request Integration

View all Integration
Keep in mind

Best Practices for Custom Caller ID

Caller IDs must align with departments or campaigns, and you should regularly review analytics to avoid misleading or outdated IDs.

Do's

Use recognizable business numbers (local or toll-free) to build trust and improve answer rates.

Assign caller IDs by department or campaign to keep communication organized and trackable.

Regularly review call analytics to measure caller ID performance and optimize strategies.

Keep the caller ID consistent across teams to strengthen brand identity.

Don'ts

Don’t use misleading or spoofed numbers — it can damage trust and risk compliance issues.

Don’t change caller IDs too often, as it may confuse customers.

Don’t leave outdated caller IDs active across campaigns.

Select Plan

Calilio’s VoIP Pricing

Custom Caller ID is available with both Calilio’s Standard and Premium plan that costs $15 and $35 per month, respectively, no extra cost or add-ons required.

★

Save 20% on annual plan

Free 300 minute call offer

Standard

$15SAVE 20%
$12User/Month

billed annually ($144/year)

Ideal for solopreneurs, startups, and small businesses.

Value: $13.54

Free Calls & SMS/MMS

200 outgoing minutes & 100 incoming minutes

Worth:$3.8+$1.85

100 outbound SMS & 100 inbound SMS

Worth:$1.33+$1.33

FeatureFree MinWorth
Call Recording100$0.30
Call Storage100$0.08
AI Transcription10$0.18
AI Voice Agent10$2.50
+1 Free phone number$2.00

Get Started with:

  • User Limit: 10
  • Free 1 Local Number
  • Phone Number Sharing
  • Ring Strategies
  • Buy or Port Virtual Numbers
  • Internal Team Communication
  • Call Forwarding
  • Call Recordings
  • Basic Call Analytics
Get Started
Free 1500 minute call offer

Premium

$35SAVE 20%
$28User/Month

billed annually ($336/year)

Ideal for growing businesses, franchises, and call centers.

Value: $64.85

Free Calls & SMS/MMS

1000 outgoing minutes & 500 incoming minutes

Worth:$19+$9.25

500 outbound SMS & 500 inbound SMS

Worth:$6.65+$6.65

FeatureFree MinWorth
Call Recording1000$3.00
Call Storage1000$0.80
AI Transcription100$1.20
AI Voice Agent100$15.00
+1 Free phone number$2.00

Everything in the Standard Plan, plus:

  • Unlimited Users
  • IVR, Business hours
  • Power dialer, Call disposition
  • Live Call Monitoring
  • Bulk SMS
  • Saved Replies
  • Call Transfer
  • AI-powered Call Analytics
  • 24/7 customer support
Get Started
Free 300 minute call offer

Enterprise

Custom Plan

for your business telephony

Large organizations and enterprises can get a customized plan based on feature requirements and higher usage. Pay only for what you use.

Custom additional add-ons package monthly per user.

Everything in the Premium Plan, plus:

  • Dedicated Account Manager
  • Developer Support
  • Phone and Whatsapp Support
  • Additional Free Calls/SMS
  • API and Webhook AccessComing Soon
Contact Sales
Your subscription only covers the plan and includes a complimentary $1 credit. When your free calls & SMS bundle is used up, calling charges are deducted from your wallet. Once your $1 credit is finished, you must load your wallet to make and receive calls/SMS. Phone numbers and call & SMS charges are billed separately.
FAQs

Frequently Asked Questions

Everything you need to know about Calilio. Can't find your answer? .

A VoIP Caller ID is a feature in Voice over Internet Protocol (VoIP) systems that displays the caller’s phone number and sometimes their name on the recipient’s device. It allows users to customize their display identity, making it a versatile tool for businesses to maintain brand consistency and improve call answer rates.

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